The ads plastered in some print media "MINI stand in front of the Mayan calendar" with words that could affect prospective consumers to immediately buy the new 2013 MINI cars at dealer.
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| pic source carscoop |
MINI offers an exciting program that brought the product home with no money down.
In the ad explained that if you buy a MINI in late December and end occurs, the buyer will have the advantage of not having to pay at all for MINI at the end of time.
"Initiatives like this make us to be closer to people and inviting smile. MINI is a brand of optimistic! Doing 'zig' when other brands 'zag'. At the end of the year we promote are overwhelming, "said Lee Nadler, Marketing Communications Manager of MINI USA.
